
We’re using systems and techniques that are thousands of years old. Our brain is trained to think that 9+9=18. And count minutes using a sexagesimal (base 60) system. We count hours using a duodecimal (base 12) numbering system. Until we start measuring time.Īncient Egyptian sundial (c. In fact, many of us don’t think there’s any other way to count: 9+9 is always 18. Our brain is trained for and constantly reminded of the decimal system. One meter is a hundred cantimeters, there’s a hundred pennies in a dollar, etc. Would your iOS developer in Russia be available to answer questions if you needed to pull them into your conference call between Australia and the US West Coast at 3pm Pacific? The way people measure time is screwed up, and there’s little we can do about it.If you wanted to call someone come (your) morning, would they still be awake wherever they are?.Some seemingly innocent time-related questions can make your brain hurt: But even with multiple clock faces, for instance, you could see the current time, but it was still tricky to predict what 8pm your time meant for everyone else across the world. Multiple clocks began appearing on our dashboards, we scheduled meetings in advance, and we started using the calendar more smartly. We wanted to make time zones easier for ourselves. Someone always has to suffer.)Īuthor’s dashboard with multiple timezones and names of people who live in these timezones. Pop Quiz: Is there any reasonable time for a phone call between US West Coast, Eastern Europe, and Australia? (Answer: No, there isn’t. We have to deal with a half-dozen time zones on a daily basis, which can be a nightmarish experience: calls in the middle of the night, frustration, missed deadlines, broken communication, lost opportunities. While some people are sipping their morning coffee, others have to run off to collect their kids from school, and some are already asleep.Īt Minimum our team and our clients are distributed across five continents. Except they aren’t: the earth is still round, it still spins, and that creates time zones. So easy that people all over the world can now chat, work, and play as if they’re in the same room. With the Internet and mobile, communication became really easy. We wanted to solve a headache this new world of interconnectivity created. The problem before the watch problem, that is.
